Category — mobile gaming
Mobile gaming + advertising = a great opportunity for marketers
Last week at CTIA Wireless I had a chance to sit down with Michael Chang, the CEO of Greystripe to talk about mobile gaming and more specifically about his mobile advertising platform.
Greystripe currently has over 800 java based mobile games which are distributed through their own site (gamejump.com) and about 100 other sites and partners.
What makes them unique is the fact that any person with a java-enabled mobile device can download their games for free as Greystripe’s gaming network is ad-supported.
Users downloading games must view 2 pre-game ads and two post-game ads in order to access their games.
Mobile Ads have not been a barrier to engagement
April 7, 2008 2 Comments





