Join me at Marketing Now – the changing face of Marketing
On March 4th I’ll be making my second trip to Halifax to speak at the Canadian Marketing Association (CMA) inaugural marketing conference in Atlantic Canada.
Conference Highlights include:
Top global marketing thought leaders will descend upon Halifax for a day of discussion and debate on the latest trends in marketing today. This full-day event will consist of multiple sessions covering a range of hot topics and cutting-edge marketing strategies such as social media, mobile, search, branding, research, online advertising and more. An impressive lineup of speakers has been assembled, including:
- Paige Malling, Director, Interactive Marketing and Community, Sears Canada
- Andrew Lane, Director, Digital Engagement, Weber Shandwick Canada
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Phil Barrett, Vice-President, Digital and Mobile, BSTREET Communications
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David Alston, Vice-President, Marketing & Community, Radian 6
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Rachelle Deshaies, Partner, Researchology
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Ben Graham, Director of e-Commerce, Eldis Group
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Andrew Simon, Senior Vice-President, Creative Director, DDB Canada
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David Spriet, Vice-President, SIFT
For full conference details, click here.
I’ve been working on an updated mobile marketing opportunity deck that includes some updates stats (thanks to my friend Bryan Segal @ Comscore) as well as a new section – four ways to make traditional media undead with mobile.
If you are attending the conference, be sure to say hello. If your stuck in the center of the universe (Toronto), be sure to follow my tweet stream through the day or come back here on Friday for my tweet digest from the day. I’ll also be posting my final deck to my slideshare account before the weekend.



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