Why social media matters – and why mobile matters more
Here’s a video I came across last week that essentially updates the classic “did you know 2.0″ video with the specific context of the value and impact of social media today.
It’s a great introduction for any client or marketer still wondering what all the hype is all about. I’m actually including this video as part of a pitch presentation this Wednesday for a potential client who is still uncertain about the value of updating their online properties to enable syndication / social media.
Having said all that, did you know that more Canadians are accessing the mobile web through a smartphone than there are Canadians using Twitter?
According to sysomos, 5.69% of Twitter accounts are Canadian – or about 2.25 million users. Adding up iphone and itouch (~2.5 m), blackberry (~1 m) + other smartphones stats in Canada, there are about 5.25 million smartphones in use. About 4 million are already accessing the mobile web.
Are you spending as much time on mobile as you are on social media?




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[...] Why social media matters – and why mobile matters more — burning the bacon with barrett http://www.burningthebacon.com/2009/08/24/why-social-media-matters-and-why-mobile-matters-more – view page – cached Here's a video I came across last week that essentially updates the classic did you know 2.0 video with the specific context of the value and impact of social — From the page [...]
I agree mobile matters just as much if not more than social but when you break it down isn't mobile just a social tool?
In its roots, it's a communication device just as Facebook and Twitter are. Facebook and Twitter are the one to many approach and mobile is the one-to-one approach. Thoughts?
P.S. Love the blog! Keep it up! Had to share the iPhone parody with my blog readers as well.
I agree mobile matters just as much if not more than social but when you break it down isn't mobile just a social tool?
In its roots, it's a communication device just as Facebook and Twitter are. Facebook and Twitter are the one to many approach and mobile is the one-to-one approach. Thoughts?
P.S. Love the blog! Keep it up! Had to share the iPhone parody with my blog readers as well.
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