Internet radio vs. Satellite radio – which one should you invest in?

A few years ago when XM Radio finally came to Canada, I was among the first to buy one of their portable units that allowed me to stream radio in my car and at the office through my speaker system. With the extended antenna cord, I even got it to work in my home surround sound system.
I thought I had died and gone to heaven – no commercials and a great music selection. Awesome.
A year later I was still loving my Satellite radio but my docking stations started to malfunction. Soon i could no longer recharge or get a signal from either one. I went to my local Future Shop and asked to buy replacement pieces only to find out that they no longer made my model and that the new models used a different setup.
I was not willing to buy another satellite system, so I went online to do some research on Ebay and Craig’s List. During this process I discovered last.fm – an Internet radio station that played a selection of music based on tags I provided that matched those of the community. For example, if I wanted to hear techno – i typed in techno and all tracks that were tagged as such came streaming through. Better yet – I could let the site know that I hated or loved a track. Hated meant it would never get played again while loving it meant I got other tracks that others who loved this one also loved. Neat-o.
I allowed my Satellite radio contract to expire and I never looked back… that is until this past summer when I picked up my new Ford Edge which came with Sirius radio pre-installed along with six free months of service.
For the last six months I’ve been loving my in-car Satellite radio while still being loyal to last.fm at work and at home. With my free contract expiring, I went back online to check out the rates.
The most logical package was to get one that would last the lifetime of my lease – which is nearly three more years. The cost would be nearly $500 with taxes. Ouch.
They also have a lifetime plan for only $100 more – which seems like the best deal until you look at the bigger picture. Satellite radio is an old technology that may not last more than a few more years.
Why? Internet radio is coming to your next vehicle… or the one after that. Audi has already been showing off prototypes of a cabrio that includes an Internet radio feature. The same technology that allows vehicles today to pull down google maps into your display (essentially mobile Internet) can also be used to stream music into your vehicle.
Internet radio can also be social – or two-way unlike Satellite radio. And it’s free.
Just as my Rogers mobile stick allows me to get Internet wherever I go, I can see a day coming soon where your vehicle can be your own personal wifi hot spot that not only streams Internet radio based on your profile and preferences, but also allows you to stream video to the back seat for movies, games, and other media.
For the driver, having streaming Internet also means you can get weather and traffic alerts that are real-time – and even access those live highway video cams which will look much better on your dash system than on your mobile device.
With streaming Internet you can also install other features such as video cameras that capture the environment around you – including when you get rear-ended. Think of it like having a black box for your car… so when an accident occurs the police and or ambulance and insurance companies are notified with video of what just happened.
The possibilities are nearly endless – and coming sooner than you think.
I think I’ll just extend my Satellite radio contract to the end of my lease


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