Comments on: iphone – it’s not about the hardware silly http://www.burningthebacon.com/2008/07/14/iphone-its-not-about-the-hardware-silly/ mobile and interactive marketing insight, perspective, and propaganda Fri, 12 Mar 2010 14:53:17 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: lolly http://www.burningthebacon.com/2008/07/14/iphone-its-not-about-the-hardware-silly/comment-page-1/#comment-473 lolly Wed, 16 Jul 2008 12:54:09 +0000 http://www.burningthebacon.com/?p=234#comment-473 OMG there have been a lot of problems here with the new launch - consumers not being to download certain softwares, issues surrounding huge price drops in a short period of time have led to a lot of bad PR OMG there have been a lot of problems here with the new launch – consumers not being to download certain softwares, issues surrounding huge price drops in a short period of time have led to a lot of bad PR

]]> By: Robb M. http://www.burningthebacon.com/2008/07/14/iphone-its-not-about-the-hardware-silly/comment-page-1/#comment-469 Robb M. Tue, 15 Jul 2008 11:44:51 +0000 http://www.burningthebacon.com/?p=234#comment-469 I completely agree Phil. Nokia just bought Symbian and created the Symbian foundation for much the same reason! No longer is hardware the biggest draw, it's now about leveraging these platforms to create a full set of new tools. Some of the numbers I've seen suggest mobile advertising/payments/content consumption is going to top $5 billion by 2013. That represents a significant opportunity for any company that gets ahead of the curve now. I completely agree Phil. Nokia just bought Symbian and created the Symbian foundation for much the same reason!
No longer is hardware the biggest draw, it’s now about leveraging these platforms to create a full set of new tools.

Some of the numbers I’ve seen suggest mobile advertising/payments/content consumption is going to top $5 billion by 2013. That represents a significant opportunity for any company that gets ahead of the curve now.

]]> By: Phil Barrett http://www.burningthebacon.com/2008/07/14/iphone-its-not-about-the-hardware-silly/comment-page-1/#comment-468 Phil Barrett Mon, 14 Jul 2008 18:16:48 +0000 http://www.burningthebacon.com/?p=234#comment-468 UPDATE: Since posting this earlier today, Apple has indicated that over the first three days, 1 million iphones were sold... but more significantly, over 10 million apps were downloaded through the app store. Let the r/evolution of mobile as communication device begin! UPDATE: Since posting this earlier today, Apple has indicated that over the first three days, 1 million iphones were sold… but more significantly, over 10 million apps were downloaded through the app store.

Let the r/evolution of mobile as communication device begin!

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