7 keynotes and breakouts Interactive & Mobile marketers should not miss at this week’s CMA convention
The annual CMA national convention starts today and there is lots of content to choose from. Marketers working in the Interactive and mobile space (or plan to), should plan on attending the following keynotes and sessions:
- Seth Godin keynote. His blog is one of the most popular in the industry - even though there is some discussion over the fact his blog doesn’t allow comemnts
- Keeping Customers Hooked: Integrating E-mail with Mobile Technologies to Increase Customer Retention. Led by Chris Carder - co-founder and CEO of thindata
- Mastering Paid Search. Led by Andrew Goodman - Principle, Page Zero Media
- Mobile Marketing…More than Just Marketing. Led by Michael Carter - President and CEO, Mythum Interactive
- The Human Web - led by Douglas Walker
- Finding Waldo: The Highly Selective Art of Behavioural Ad Targeting. Led by Hunter Madsen
Marketing Director, Yahoo! Canada - Marketing Lessons from Second Life’s Fashion Designers. Led by Kate Trgovac - President and Chief Catalyst, LintBucket Media
Want more information? Check out the full site here.


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